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Is “I” a bad word? No, of course not.

How about “Choose”? Nope.

“Hell”? It refers to an imaginary concept — a scary one — but there’s nothing inherently wrong with it. Its meaning depends more on the context of how you use it.

Which is why it’s strange to hear that filmmaker George Kalman’s company “I Choose Hell Productions” had its name rejected “because [Pennsylvania] state law prohibits names that ‘constitute blasphemy, profane cursing or swearing or that profane the Lord’s name.'”

“It struck me when I saw it that the statute seemed like it was from another era,” said Thomas H. Lee II, an American Civil Liberties Union lawyer who is handling Mr. Kalman’s lawsuit, which was filed in Federal District Court in Philadelphia.

A spokeswoman for the Pennsylvania Department of State said it had not been served papers and had no comment.

According to the lawsuit, Mr. Kalman, who referred questions to Mr. Lee, picked the name “because of his personal philosophy, expressed in his films, that it is better to struggle through difficult times in life than to commit suicide.”

Kalman has run his company under a slightly different name, ICH Productions, LLC, and gone on with business, but it’s not nearly the same thing.

Hopefully, the lawsuit will prevail.

There’s nothing wrong with Hell.