This is one of the billboards American Atheists just put up in Austin:

The Christian Post spoke to Jeffress about the billboard and it looks like the pastor is thrilled:
“Any day we are being attacked by the American Atheist(s)… we consider it to be a good day… It only proves that we are doing our job.”
…
Jeffress says the atheist organization accurately quoted him, but they failed to convey his entire message. The quote was taken from a sermon he preached five years ago, he says, in which he described homosexual behavior as “unnatural” based on the teachings of the Apostle Paul found in Romans 1.
“What homosexuals do is certainly filthy, but I never said homosexuals were filthy,” said Jeffress.
…
“Neither my church nor I hate anyone,” Jeffress said Tuesday. “We are simply preaching the Gospel of Jesus Christ, which says, it doesn’t matter who you are or what you’ve done, by trusting in Christ you can have the forgiveness of sins that we all desperately need.”
Jeffress doesn’t hate anyone… but he’s going to do anything he can to make sure those filthy homosexuals never get the same rights he and his wife have.
You know, since Jeffress doesn’t seem to mind the publicity, I have an idea for the next big atheist billboard campaign.
Forget politicians.
Just put up billboards featuring local pastors saying awful things. It won’t be hard to find quotations and you can do it in damn near every city in America. Let the entire community know what these pastors say to their congregations. Let the pastors defend themselves to the media. Let the parishioners explain to their friends why they attend a church led by such bigoted men.
They’ll all say basically the same thing: I was just preaching the Bible; what’s wrong with that?
Exactly.