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Posted inGeneral

The Megachurch Model Reveals the New Normal of Christianity

Reading Time: 8 minutes Hi and welcome back! It didn’t take long after Hillsong’s troubles became public for Christians to engage in one of their favorite pastimes: criticizing megachurches. Non-megachurch-attending Christians hate megachurches for all kinds of reasons. Today, I want to show you some of those reasons — and what the megachurch model means in the age of […]

Posted inReligion

This Week in Christian Church Marketing (LSP #89)

Reading Time: 10 minutes I normally get one or two door hangers or postcards inviting me to local churches maybe once every couple of weeks. This week, however, I got three of these invitations. I want to show them to you, and then examine the advertising methods on display. Today, Lord Snow Presides over yet more sucky Christian church marketing.

Posted inReligion

When Evangelists Play Deceptive Games

Reading Time: 10 minutes Last time we met up, we covered a book about evangelism called Soul-Winning Made Easy, by C.S. Lovett. Like most of these sorts of guides, this one asks its readers to deceive their evangelism targets about what kind of game they’re playing. In fact, a lot of Christian evangelism tactics commit that same kind of deception. Using that book’s patent-pending X-Ray Approach Technique, I’ll show you what I mean.

Posted inReligion

Lord Snow Presides Over the Newest Evangelism Failure (LSP #38)

Reading Time: 8 minutes The recent incursion of Christian trolls we’ve seen around here highlights the failure of evangelism even more effectively than if they’d never shown up at all. But we needn’t look so close to home to see that Christians are flailing for lack of effective marketing and sales techniques. Today I’ll show you the religion’s newest failure: incarnational evangelism.

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